Author: Elliot Preece

A website can be a tremendous asset to a business if it converts, but does very little if it doesn’t result in sales. Improving website conversions is an integral part of your marketing and can skyrocket your revenue when done well. In this article, you’ll find seven tips for improving website conversions. 1. Show customer reviews on your website Good customer reviews are a big part of building trust. Trust, in turn, ensures customers buy with little resistance. Think of reviews like recommendations – the more you get, the better your reputation is. Review management software is an easy way…

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As we come out of lockdown, we are likely to see attitudes towards the environment change, and with this, changes in our habits. Lockdown has proven that we are ready and able to make adjustments and sacrifices for the sake of the larger picture, so let’s think about how we can alter our habits in the long run and keep carbon emissions at an all time low. During lockdown, we have experienced what scientists are now calling an “anthropause”, meaning the temporary slowdown in human activity across the globe — to the overwhelming benefit of other species. Let’s take a…

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Online poker is surging during these days of pandemic. It allows you to play against other players in a wide variety of different poker variants. There are also regular lucrative tournaments and games that you can get involved in. Poker can be fun but also addictive. You decide if you want a temporary break from it if you perhaps had too many bad beats. This guide looks closer at online poker sites not Gamstop, and whether they are legit choices given that they offer the player less restrictions in terms of deposits, wagering and player incentives. Online Poker Not On…

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In today’s world, customer service does not remain limited to direct interaction between clients and businesses. In fact, it has expanded to virtual interaction, answering the unasked questions, designing, and launching products that meet modern needs and customer demands. This means customer service includes everything from the performance of your website or mobile application to effective communication, advertising and marketing, and customer engagement. Keeping these evolving needs into consideration, custom software development seems to be the most plausible option to improve enterprise customer service. Here’s how: Custom Software Adds to Productivity Custom software built by your business goals and objectives…

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Whether you are investing with a long-term strategy or the short-term, knowing how to incorporate proper risk management is crucial. Why? Because just a small crevice in your strategy can make you count loss. The loss may get so massive that you may wind up losing all the money you have made over months or years of trading. Does it ring any kind of bell? Well, if yes, it’s good for you. You are already a step closer to developing robust risk management just by realising the devastating impact of lacking it. Day Trading Risk Management Method The very first…

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When we think about rapid developments in terms of wireless technology, we often automatically assume it’s in regard to telecommunications. However, with so many alternative industries taking advantage of the offerings that wireless technology and connectivity provides, this couldn’t be further from the truth. Many companies recognised the need for intelligent wireless technologies and the importance of the likes of the Cloud Space back in late March following the announcement of nationwide lockdown. A report by Ofcom showed that 94 per cent of businesses believe digital technologies are crucial to increasing their productivity too. With this in mind, businesses who’d…

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The coronavirus pandemic of 2020 has affected almost every area of life and commerce as we know it. Across the globe, people have been forced to drastically alter their lifestyles and the way they work due to necessary measures imposed to help slow the spread of the virus. The advertising industry is no exception, with spending on advertising dropping significantly. As of June 2020, just around the time when lockdown measures were beginning to be slowly eased in many countries, average advertising spend across Europe was down by 9%. However, digital marketing consultant James Hopkins, creator of the Lifestyle Marketeer…

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When it comes to choosing smartphones for business, we feel that the big dilemma can be deciding between an android or an iOS operating system. To make it easier for you, we have narrowed it down to two possible budget phones and have presented you with a simple pros and cons list for you to explore. Pixel 4a The Pixel 4a is a Google phone known for its friendly and slim design, powerful camera and affordability. Pros: For its affordable price, the phone has an immaculate camera quality. Whether you often use video conferencing or if your work requires you…

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Modern day consumers value transparency as their number one motive for choosing to do business with companies. Over the past few years, there has been rising concern surrounding the topic of transparency, with consumers prioritising fair trade, sustainability, and environmental awareness. As consumers, the choice of buying fair trade is in our hands. We have the freedom to choose brands that can reflect our personal values and needs, but with a specific attention for the ones that offer a transparent relationship between brand and consumer. Now more than ever, people value ethically sourced products, the way workers are treated, and…

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Summer vacation season is in full swing, but holidays in a global pandemic look much different from the typical jet-set getaways. With plane travel being ill-advised until there is a vaccine, many are opting to hit the road and explore their own country by car this year instead. The best way to stay healthy and keep others safe is to stay at home. However, after months of quarantining, many people are naturally itching for a change of scenery and to take a break for their relaxation and mental health. If you are in a region where COVID-19 restrictions are lifted,…

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